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This is my blog archive. My new writing lives on Substack.

There And Back Again: The End of the Self-Employed Chapter
Elin Lööw Elin Lööw

There And Back Again: The End of the Self-Employed Chapter

It dawned on me when I was making my yearly intentions. I was tired of trying and striving. I was tired of the mental effort of running and building my own business. I was tired of worrying about money and the future. I longed for ease and fun and living life. I needed to not let my business be my everything.

On January 5th, I wrote in my journal:

I’m sitting here writing my 2023 intentions blog post, and I write about how I don’t want my business to consume all my mental energy. And I have to ask myself, do I even want this anymore?

It took me a while longer to admit, but the truth was…no. Things had changed. I had changed. I no longer wanted to be self-employed.

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My Word of The Year And Intentions For 2023
Elin Lööw Elin Lööw

My Word of The Year And Intentions For 2023

On the last day of 2022, I took a walk. The sun was making a rare appearance and I stood looking out over the lake, watching the sun hanging low over the tree tops on the other side of the water. It was quiet and peaceful.

Standing there, I thought about how serious the last couple of years have been. In the outside world, pandemic, war and inflation has raged. In my personal life, I’ve worked hard on building a business, an undertaking that has consumed much of my mental space.

Looking at the last rays of sunshine of 2022, I felt strongly that I want 2023 to be different. I want it to be lighter, simpler, and frankly, more fun. I don’t want another year of spending all my energy on figuring things out. I long for ease. I’m ready to let my shoulders drop and have some fun.

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